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Writer's picturewardencalum

Great Design: PriestmanGoode vs Air travel waste

Updated: Apr 6, 2020

Priestman Goode is a company that specializes in aviation innovation and design. Recently PriestmanGoode has come up with a new bottle that can be used to replace plastic bottle purchases over the course of somebody's air travel experience.


Each person averages the use of 10 plastic bottles/cups to themselves over the course of a long haul flight. This is a tremendous amount of plastic being used within such a short space of time, and it is only due to the fact that the ease of which you can buy plastic bottles. PriestmanGoode highlighted at each stage where people would buy plastic bottles, for example, once you arrive at the airport, then after security, another before the flight, several once on the flight, one once you land.




The idea behind this bottle is that you have it over the course of your travel and holiday and it can be disposed of after you duration away. The bottle will be made of cork and bioplastic and this is what allows this short term use. The square shape of the bottle


This is a great design as it is combatting a huge plastic waste problem and not only is is a very environmentally friendly product is it is also very desirable due to its smooth curved edges and its earthy grainy texture. The cork also adds an element quality, it also makes the product feel safe and also I believe that cork itself actually portrays sustainability and that it is environmentally friendly.







Again this is a solution to a massive problem in the aviation sector as there is also so much plastic waste from the meal trays the are provided in-flight to passengers. So this alternative with its minimal yet expressive aesthetic with various different colors and textures that are edible seems like a much more appealing choice.


Again this is a solution to a massive problem in the aviation sector as there is also so much plastic waste from the meal trays the are provided in-flight to passengers. So this alternative with its minimal yet expressive aesthetic with various different colors and textures that are edible seems like a much more appealing choice.


This also is a great design as it is so innovative in using all of these materials in making a food tray. By finding a practicality and use for them all it has create this niche, interesting and purposeful product which combat a massive problem.



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